7 Steps to Effectively Create a Sponsored Facebook Ad
7 Steps to Effectively Prepare a Sponsored Ad on Facebook
How to create a successful sponsored ad on Facebook is one of the most exciting challenges that marketers must take on and benefit from,
As Facebook has the latest targeting capabilities and diverse ad formats more than any other advertising platform, and is considered the ideal advertising platform,
How not, and Facebook is the third largest site in the world in terms of the number of visitors, and it is also the first and most used site in the Arab world
Also. In this article, we will introduce you to 7 steps to successfully prepare a sponsored ad on Facebook.
Advantages of sponsored advertising on Facebook
The advantages of sponsored advertising are as follows:
Facebook sponsored advertising is low-cost, as you can reach hundreds of people with a small budget. It is not possible to determine the number of people
who have been reached in other advertising tools, but this is possible with Facebook ads.
Among the content creation companies in Saudi Arabia, Wamdh Company is distinguished by its low costs and competitive prices for marketing services.
Facebook ads can be monthly, weekly, daily or hourly.
You can make changes to the ad after it is published.
It is possible to target by location and demographics.
The appropriate ads can be made with a daily budget.
Network marketing strategy:
Network marketing strategy, or what is known as “Social media marketing strategy,” is a marketing plan that uses social media to invite customers and improve awareness of products and services. This planning includes: defining the target audience, setting goals, choosing appropriate social networks, developing content and implementing campaigns.
Among the marketing companies in Riyadh, Wamad Marketing Company is made up of specialists in the field of marketing and digital marketing. It provides a set of integrated solutions for entrepreneurs and companies of various categories to provide the necessary support to achieve goals efficiently and effectively, including establishing, planning and managing the necessary activities for the various departments within the company.
How to Market Your Facebook Page
7 Steps to Effectively Set Up a Sponsored Ad on Facebook
Create an Account with Facebook Ads Manager: Facebook Ads Manager is an advanced dashboard that provides users with an overview of all their campaigns. In order to use Facebook Ads Manager, you will need to create a Facebook Page because you cannot run ads through personal profiles. Next, follow these steps:
Among advertising companies, Wamd is distinguished by providing tailored services to its customers on demand.
Go to https://www.facebook.com/business/tools/ads-manager
Click on the “Go to Ads Manager” button.
Confirm your information on the advertising account setup page.
Set up your payment method.
Save changes
Start creating an ad through Facebook Ads Manager: Once you log in to Ads Manager, you will see a performance dashboard where all your campaigns, ad groups, and ads will be listed, including the results they have brought to your Facebook Page. Unless you have already created an ad for your Facebook Page, this dashboard will be empty. To create a new campaign, ad group, or sponsored ad through Facebook Ads Manager, go to the type of ad you want to create and click the “Create” button.
Steps to set up a sponsored ad on Facebook
Wamd Company, one of the most important marketing companies in Saudi Arabia, seeks to gain the trust of its customers every time and with any service provided.
Choose the goal: There are 11 different goals to choose from, the list includes everything from general brand awareness, to getting installs for your app, to increasing traffic to your online store. Choose one of these goals.
Set your budget and schedule: Facebook allows you to set a daily budget or a lifetime budget. As for the schedule, choose whether you want to run your campaign immediately and continuously or if you want to customize the start and end dates. You can also set parameters so that your ads are only shown during certain hours and days of the week.
Choose your audience: Determining your audience is one of the most important steps that will facilitate your advertising campaign and its success.
First: You must specify the location, where you can choose the places you want to target by choosing to add or exclude certain places.
Second: Choose the age and gender, the correct choice will make your sponsored ad in its place without wasting your money.
Third: You specify the characteristics of the category you want to target.
Fourth: It is a very important part, which is the Connections. This feature enables you to exclude or add people with whom you have a relationship in some way.
Create your ad: There are many wonderful forms of Facebook ads, you can choose from:
Single image ads
and video ads
Carousel ads allow you to display multiple videos and/or photos
Each type of ad has its own unique advantages, but video ads and Carousel ads (with or without video) usually have the highest engagement rates and click-through rates.
Writing the ad content: You have to make sure that it is strong, eye-catching, and answers a question that anyone who sees your ad will ask, whether consciously or unconsciously: “Why should I follow that page?”
If he finds a suitable and convincing answer, he will definitely interact with your ad, or at the very least, he will not pass it by uselessly, and it will attract his attention even if he does not interact with it.
Among the content writing companies, Wamd Company provides distinguished technical support and a highly efficient staff.